Personal Brand Communications Coordinator

Closing Date of Opportunity: 5/2/2021

Name or Organization: Joie De Vivre

Contact Email: hakizafranck@gmail.com

Website:

Post Content: About the client: Hakiza Franck is a happiness coach with the mission to teach people who
seek external happiness, to embrace gratitude and focus inward to unlock the treasure of
endless happiness within themselves. Your role is support Hakizaโ€™as brand Joie De Vivre, with
audience engagement.

Compensation: Volunteer hours and a $250/month honorarium.
To apply: forward a one-page resume to: hakizafranck@gmail.com and include one paragraph
answering the following: What does gratitude mean to you?

Job Posting - Tasks for the student to complete:

1. Book a 60-minute meeting with Hakiza to discuss the brandโ€™s purpose and vision
(compare with We Are Not Really Strangers brand)
2. Create a brand guideline for Joie De Vivre that includes: logo and logo variations,
tagline/slogan and two fonts and brand colours.
3. Create an account for Joie De Vivre on Instagram, Youtube, Mailchimp, Linktree and
Facebook
4. Create a social media calendar for the following month
5. Create 10 quote images for Instagram, on Canva
6. Create a newsletter template
7. Make a list of five influencers and five brands that align
8. Make a list of five journalists and five bloggers that align
9. Write one blog posts about happiness and gratitude10. Write one OP-ED on the subject of gratitude.

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