Marketing Coordinator – 4th Year Student

Closing Date of Opportunity: April 12, 2024

Name or Organization: Draft Party

Contact Email: john@draftparty.net

Post Content: Draft Party is a people engagement and connection company. Created during the pandemic as a means to stay connected to friends and family, Draft Party is an inclusive trivia-like (but better) game. It’s trivia for people that hate trivia, and also those that love it! Officially launched in 2022 by a couple teachers and a software developer, Draft Party now has 800 daily users, and has partnered with the City of Calgary to keep crowds entertained during their Canada Day Celebrations.
We are a dynamic, non-traditional, scrappy company. We believe that, with the right people, Draft Party can really blow up, becoming a go-to for bringing people together, whether that be as part of a large organization, or for friends and family.

About the Role:
As a Marketing Intern, you'll play a vital role in supporting our company's dynamic marketing initiatives. Your responsibilities will span various facets, including brand strategy, web management, event coordination, community engagement, and lead generation. Collaborating closely with the founders, you'll actively contribute to implementing diverse marketing campaigns. The position will be between 8-12 hours a week.

Responsibilities:
• Contribute to shaping and maintaining the company's brand strategy, ensuring a unified presence across all marketing channels.
• Assist in managing the company's web presence by updating content on the website and overseeing social media platforms.
• Contribute to the planning and execution of events, taking charge of logistics, vendor management, and the creation of promotional materials.
• Support community engagement by responding to customer inquiries and actively participating in online communities.
• Assist in lead generation activities, including crafting and managing lead lists, coordinating email campaigns, and monitoring results.
• Conduct market research and analysis to identify growth opportunities and areas for improvement.

Requirements:
• Currently enrolled in a Bachelor's degree program in Marketing, Adverstising, Communications, or a related field.
• Strong written and verbal communication skills.
• Strong skills in storytelling for marketing purposes.
• Ability to work independently and thrive in a team environment.
• Proficiency in Microsoft Office Suite and social media platforms.
• Preferred experience in event planning and community engagement.
• Strong attention to detail, with the ability to multitask in a fast-paced environment.
• Familiarity with major social media platforms (Facebook, Twitter, YouTube, etc.).
• Understanding of SEO techniques and best practices.
• Previous experience with Adobe Creative Cloud (Photoshop, Premiere Pro) and social media management tools (Hootsuite, Sprout Social) is a plus.
May 1, 2024 Start.
Please email John Houston john@draftparty.net with a CV and examples of your work.

Submission Conditions: I've read, understand, and agree to all Submission Conditions.

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